Clean skincare brand Humuss Beauty has officially entered the Indian beauty market with a range of vegan and cruelty-free skincare products. The brand’s debut in India reflects the growing demand for clean beauty solutions as consumers increasingly seek skincare that is transparent, ethical and ingredient-focused.
The initial portfolio features six skincare products designed to focus on hydration, skin barrier protection and sun protection. Key products include Berry Breeze – Mulberry & Hyaluronic Acid Face Wash (100 ml), Hello Hydration – Ceramide & Hyaluronic Acid Face Moisturiser (100 ml), and Sun-sational – SPF 50 Hyaluronic Acid Sunscreen (50 g). These products are created to support everyday skincare routines while addressing common concerns such as dryness and environmental stress.
According to the brand, the formulations are developed without parabens and sulphates and incorporate ingredients such as ceramides, hyaluronic acid, niacinamide, saffron extracts and retinol. The collection includes cleansers, moisturisers and sunscreens along with specialised products designed to target pigmentation, ageing and uneven skin texture.
Barrier-Focused Formulations Designed for Multiple Skin Types
Humuss Beauty states that its skincare philosophy is built around a barrier-first approach. The products are formulated to help maintain the skin’s protective barrier while delivering hydration and nourishment.
Each product is designed to be lightweight, pH-balanced and non-comedogenic. This means the formulas aim to provide effective skincare without clogging pores, making them suitable for a wide range of skin types including sensitive and acne-prone skin.
The brand also emphasises that its entire product line is vegan and cruelty-free. This aligns with the global shift in the beauty industry toward sustainable practices and greater ingredient transparency. Many consumers today prefer skincare that avoids harsh chemicals while supporting environmentally responsible manufacturing processes.
Founder Highlights Growing Demand for Clean Beauty
Speaking about the launch, Humuss Beauty founder Prabal Bhatia highlighted the changing expectations of modern skincare consumers.
According to Bhatia, today’s consumers are no longer satisfied with products that only deliver visible results. They are also interested in formulations that align with their values such as sustainability, transparency and ethical sourcing.
“Our aim is to develop high-performance skincare solutions that are effective while still being mindful of both the skin and the environment,” Bhatia said while discussing the brand’s entry into India’s clean beauty market.
The company believes that as awareness around skincare ingredients continues to grow, more consumers will actively choose brands that provide safer and environmentally responsible alternatives.
Product Availability and Distribution Channels
Humuss Beauty has launched its products through both its official website and major online marketplaces, making the range accessible to consumers across India.
| Product | Key Ingredients | Category | Size |
|---|---|---|---|
| Berry Breeze Face Wash | Mulberry Extract, Hyaluronic Acid | Cleanser | 100 ml |
| Hello Hydration Moisturiser | Ceramides, Hyaluronic Acid | Moisturiser | 100 ml |
| Sun-sational Sunscreen | SPF 50, Hyaluronic Acid | Sunscreen | 50 g |
| Target Treatment Range | Niacinamide, Retinol, Saffron Extract | Skin Treatment | Various |
| Product Availability | humussbeauty.com, Amazon, Smytten, Blinkit, Flipkart | Distribution | Online |
LPG Shortage Impacts Food Delivery Orders Across India
A shortage of commercial LPG cylinders across several parts of India has significantly affected the food delivery industry. According to delivery workers and industry groups, daily order volumes on platforms such as Swiggy and Zomato have dropped sharply as restaurants struggle to operate with limited gas supply.
Members of the Gig and Platform Service Workers Union reported that delivery partners who previously completed around 30 orders a day are now receiving only 5 to 10 orders.
The LPG shortage has forced many restaurants, dhabas, cloud kitchens and street food vendors to either shut down temporarily or reduce their operating capacity. As a result, food delivery orders across major platforms have declined by approximately 50 to 60 percent.
Restaurant Closures and Reduced Operations Across Cities
Hospitality industry representatives from cities including Mumbai, Bengaluru and Chennai have warned that the situation could worsen if LPG supply does not stabilise soon. Some industry groups estimate that up to half of restaurants in affected areas may be forced to close temporarily.
Many establishments have already shortened operating hours or removed dishes that require long cooking times in order to conserve limited gas supply.
Saili Jahagirdar, president of the National Restaurant Association of India’s Pune chapter, confirmed that the decline in delivery orders became noticeable earlier in the week. She noted that several small eateries, bakeries and snack outlets have already closed, while others are operating at roughly half of their normal capacity.
Restaurants are also quietly removing slow-cooked dishes from their menus because such items require continuous gas usage.
Government Measures and Rising LPG Prices
In response to the supply disruption, the Indian government invoked the Essential Commodities Act of 1955. Under this measure, domestic refineries have been instructed to prioritise LPG supply for household consumption instead of commercial use.
While the decision is intended to ensure that households receive adequate cooking fuel, it has further tightened the supply available for restaurants, hotels and other food businesses.
At the same time, commercial LPG prices have increased by around 7 percent, with the cost of a cylinder rising to approximately Rs 913. This is the first price increase in nearly a year and it is expected to add further pressure on food service businesses that are already struggling with reduced operations.
